For many who waited 3-4 months for a scrunchie that cost $12, the window to file a chargeback (usually 60-120 days) had already closed. They were left with nothing but a confirmation email.
A common DTC death spiral occurred. They kept taking new orders (and money) to pay for the manufacturing of old orders they couldn't ship. This is technically insolvency. Eventually, the bank account runs dry, and no orders ship. what happened to oh knotty
By March 2022, their Instagram comments were restricted. Their TikTok account stopped posting consistently. When they did post, the comments sections were flooded with "Where is my order?" and "SCAM." For many who waited 3-4 months for a